As female Rugby participation numbers continue to grow significantly state-wide, with more than 16,000 registered players in Queensland, StoreLocal have increased their commitment to Queensland Rugby to incorporate naming rights to the Queensland Premier Rugby Women’s competition, as part of a broader extension of their partnership with the Queensland Rugby Union through 2025.
The naming rights partner to the StoreLocal Hospital Cup for the past two seasons, the extended agreement also sees the Australian self-storage company logo proudly feature on the Queensland Reds’ Super Rugby Pacific and Super Rugby Women’s jerseys for the first time.
StoreLocal’s investment in the Hospital Cup has helped with the continued elevation of the competition, with Ballymore hosting a sell-out crowd as Brothers lifted the famed trophy against Wests in August this year. In 2023, 70 players with academy or professional contracts within Super Rugby or overseas played in the StoreLocal Hospital Cup, including more than 20 Super Rugby-capped Queensland Reds players.
QRU CEO David Hanham said: “We’re incredibly proud to continue and expand our partnership with StoreLocal, and excited to see Hans, Mark and the StoreLocal team identify the success of the partnership to date and scale up their involvement in the game.
“StoreLocal and their team are dedicated to our sport at all levels, from our preeminent Club Rugby competition Hospital Cup, to the professional game with the Queensland Reds men and women. As StoreLocal continue to grow all over Australia, we’re looking forward to continuing to work together to promote and celebrate each other’s success over the next two years.”
StoreLocal CEO Hans Pearson said: “The StoreLocal team is proud to expand our existing support of grassroots rugby to now cover Queensland's premier female competition and also to participate at the professional level with the Queensland Reds men's and women's teams.
"At what is a critical time for Rugby Union in Australia, we have been impressed by the QRU organisation and we are confident in the outlook for the game here in Queensland, both on and off the field.
"To expand our partnership is a natural evolution for StoreLocal as we continue to grow nationally. The pure joy that we see from grassroots players and supporters across so many local communities and the high performance that we see from the Reds teams both combine to neatly match our own blend of local community commitment and high performance within our business.
"It's a pleasure to work with the QRU. We look forward to being a part of the exciting QRU journey going forward."
Born and bred in Australia and with over 35 self-storage facilities across the country, StoreLocal joined the Queensland Rugby family in 2022 as the naming rights partner of the StoreLocal Hospital Cup.
The business is focused on delivering storage solutions to local communities and being a part of key life events for our customers by helping them clear out the clutter and live life to the fullest.
Whether you're needing self-storage for excess gear while moving into your dream home, renovating or working from home, a space to stock commercial goods for your ecommerce empire, or looking for secure space to home your hobby — StoreLocal has you sorted!
More information: https://storelocal.com.au/